Loctite brand to include timber construction adhesives

17 December 2014

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Industrial adhesives specialist Henkel is rebranding its Purbond timber construction adhesives, which will now be marketed under the company’s Loctite brand.

The move is part of process of streamlining brands within the business and all the products within Henkel's adhesive technologies business unit are being transferred to five "intuitively assimilable umbrella brands", each of which represents a group of specific technologies and applications.

The Loctite brand will now include products used in timber applications involving specially developed high-performance solutions based on polyurethanes and other reactive systems.